Griffin Training | Solutions For A Modern Workforce

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Please Note: All our courses can be tailored to your organisation’s specific needs. Many of our clients select modules from different courses for their unique requirements. If a course does not match your requirements exactly please feel free to contact us and we will adjust the content at no additional cost.

Face-To-Face/Retail Sales

Duration: 1 Full-day
Fees: £380
17th February London
24th March Manchester
28th April Leeds
2nd June Birmingham
7th July London
11th August Manchester
15th September Leeds
20th October Birmingham
24th November London

At the heart of all sales is an inter-personal relationship between an organisation and its customers. All sales are made against this backdrop. Even in this high-tech age of online sales, customers are made or lost on the bases of inter-personal connections. If a customer fails to make a personal connect with an organisation there is very little chance a sale will be made. This is even more important when it comes to face-to-face sales. In this case the face-to-face sales representative becomes the face of the organisation and the point of contact with a customer. Therefore, if a company wants to be successful in its face-to-face sales its employees need to learn how to sell face-to-face and connect with customers.

This course is perfect for anyone engaged in face-to-face sales be that retail, service, hotel/catering industry or the sales rep. The course is designed to assist participants to gain the skills necessary for face-to-face sales. During this course participants will gain the knowledge of the basics of face-to-face sales, as well as the skills necessary to actively engage in face-to-face sales, handle objections, manage difficult clients professionally, connect with customers and elicit a positive response.


  • To understand the basics of face-to-face sales
  • To gain the skills necessary to actively engage in face-to-face sales
  • To gain the skills necessary to manage objections and difficult clients
  • To gain the skills necessary to connect with customers
  • To gain the skills necessary to elicit a positive response from a client


  • An Introduction to Face-to-face Sales
  • The Basics of Face-to-face Sales
  • Modern Professional Etiquette and Mannerism
  • Knowing Your Product
  • Knowing Your Client
  • Knowing Yourself
  • Self Management and the Primary Tool for Face-to-face Sales
  • The Sales Process
  • Sales Communication
  • Connection as the Basis of Sales
  • The Role of the Will and Desire
  • Basic Motivational Techniques
  • Managing Objectives
  • Handling Difficult Clients
  • Closing the Sale
  • General Tools, and Techniques to Improve Face-to-face Sales
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